
Aveda Spring Refresh Event
Treat All Guests to huge retail savings
25% OFF AVEDA PRODUCTS
April 2 - 15, 2025: Online, in stores, and in participating salons
How to play:
Participation is optional – choose to participate on any or all days.
Ensure you have inventory to support increased sales. Stock up on your best sellers, larger sizes, and hero products
Be Curly Advanced™, Invati Ultra Advanced™, Nutriplenish™, and Botanical Repair™
Develop your Event Marketing Plan. Download promotion assets on PurePro Marketing library.
Host a team huddle to engage your team prior to the start of the event.

Neill offers a 50% co-op reimbursement for salons that choose to participate in the Spring Refresh Event—
REIMBURSEMENT DEADLINES:
FRIDAY, April 18th:
Send proof of discount extended to your guests to customercare@neill.com, along with your re-stock order
success tips:
Leverage Social Guide to plan social posts
Artists make or break this promotion! Share assets with your team now for them to post later!
Stock up on inventory
Plan for step up offers
Ensure guests experience a full Aveda ritual in the salon
Collect guest email and retarget them for future promotions
Collect guest phone number and call 2 days following the event to see how they like their products