ALL NEW Tousle Texture Dry Texture Spray
SOFT, LIVED-IN TEXTURE THAT LASTS
“Soft, beachy, done but undone” is emerging as a major trend.
Tousle Texture Dry Texture Spray creates hair that is undone with intention. Zeolite minerals give this airy spray a unique structure between strands, so texture stays as you want it. Tousle Texture was co-developed by Aveda Artists to deliver our best mess in every direction.
Effortless texture. Airy volume. Long-lasting style.
WHY WE LOVE IT
Ultra-lightweight and buildable spray for roots to mids
Provides soft, touchable texture that lasts all day
A translucent dry finishing spray with no powdery residue
Gives effortless, lived-in texture without dryness or stickiness
Revives style between washes
Helps provide heat protection
Silicone-free, vegan and cruelty-free
Co-created with top Aveda Artists
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Shake well. Hold can 10 inches away from dry hair, and spray in even strokes where you want airy texture.
ARTIST TIP: To add volume, lift the hair in sections and spray underneath. Scrunch or tousle with your fingers to achieve the desired look.
SHINE + TEXTURE: THE PERFECT PAIR
CREATE SHINE. Dispense a few drops of Miraculous Hair Oil High-Shine Hair Concentrate in your hands, and smooth through mid-lengths and ends of damp hair. Blow-dry the hair.
CREATE UNDONE TEXTURE. On dry hair, lift hair and mist Tousle Texture Dry Texture Spray through mid-lengths and ends. Scrunch, twist or shake out with fingers to build movement.
Get Your Hands On it!
Artist Resources
01 UNDONE PONY
Tie hair into low, loose ponytail. Mist base with Tousle Texture, then gently push hair tie upward. Pull a few pieces around the face loose.
THREE WAYS TO TOUSLE
02 LOOSE S-WAVES
Mist small section with Tousle Texture. Starting at the crown, bend hair to form an S-shape and run over with a flat iron. Pull iron through ends, then repeat on rest of hair.
03 SOFT TOUSLE
In sections, lift hair and spray Tousle Texture from roots to ends. Tousle
with hands.
Join Us For Locals Night.
TOUSLED.
Featuring New Tousle Texture Dry Texture Spray!
Turn up the Volume & Vibes — join us for an exclusive local’s night celebrating Aveda’s newest styling essential, Tousle Texture Dry Texture Spray. Experience effortless lift, lived-in movement, and that perfectly undone finish that defines modern volume. Connect with fellow artists, try it firsthand, and get inspired to bring big energy and bigger texture to every guest this season.
April 29, 2026 | 6 - 8 pm